A nutrition brand needed a D2C storefront that could handle complex subscription logic, personalized bundles, and compliance-aware product labelling — without sacrificing conversion or speed.
A headless commerce platform with a custom subscription engine, personalized product recommendation layer, and an operations console for managing regulatory labels, batch tracking, and fulfilment routing.
Subscription retention hit 58% at six months — well above category average. Revenue grew 2.8× in year one, supported by a platform that scaled without additional engineering headcount.